Tag Archives: diabetes

Demonstrating the value of mobile health Through evidence-based initiatives

by on July 18, 2013 in Mobile Health, Pharma Business, Public Health

Earlier this week,  the pharma company Boehringer Ingelheim launched a study to evaluate a digital technology enabled self-management solution to potentially improve the health of patients with Type 2 diabetes. The study, called SMART, aims to personalize the disease management for patients via a program delivered through web and smartphone. According to a press release, the […]

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Transforming buzzword to outcome: how social media can help to address the diabetes pandemic

by on June 23, 2013 in Public Health, Social & Digital

This weekend, “diabetes” is a big buzzword in social media as the 73rd American Diabetes Association Scientific Session is taking place in Chicago. So far, there have been 3,500 tweets reporting on the congress. Of those tweets, a significant portion was generated by patient advocates who often refer to themselves as members of the “Diabetes […]

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